Reformation Brewery and Kennesaw State University Launch Lechuza Flight, the Official Craft Beer of the Kennesaw State Owls
Reformation Brewery officially welcomed a new era of college pride with the launch of Lechuza Flight, the brand-new official craft beer of the Kennesaw State Owls, during a celebratory event at Reformation Brewery's Woodstock location.
The launch brought together Kennesaw State University alumni, students, families, and local craft beer enthusiasts to celebrate an exciting partnership between one of Georgia's favorite independent breweries and one of the state's fastest-growing universities.
A New Partnership Rooted in Georgia Pride
Lechuza Flight is a refreshing Light Mexican Lager that has been reimagined as the official beer of the Kennesaw State Owls. The collaboration represents more than just a new beer—it celebrates school spirit, community, and the growing connection between local businesses and Georgia's collegiate culture.
With Reformation Brewery's reputation for producing thoughtfully crafted beer and Kennesaw State's passionate Owl Nation, the partnership is a natural fit for football Saturdays, tailgates, alumni gatherings, and community celebrations throughout the year.
The Launch Party at Reformation Brewery Woodstock
The official launch party took place at Reformation Brewery in Woodstock, Georgia, where guests enjoyed an afternoon filled with KSU pride and plenty of excitement.
Fans were greeted by appearances from Scrappy the Owl, the KSU Cheer Team, university coaches, championship trophies, and exclusive ticket giveaways, creating an energetic atmosphere for students, alumni, and supporters alike.
As attendees gathered to sample Lechuza Flight on draft, the brewery buzzed with black-and-gold spirit, celebrating a partnership that brings together two beloved Georgia institutions.
A Beer Built for Tailgates
Lechuza Flight is designed to become a staple of every Kennesaw State game day. Available both on draft and in convenient 12-pack cans, it's the perfect addition to tailgates, watch parties, and celebrations throughout football season.
Whether you're cheering inside Fifth Third Stadium or gathering with fellow Owls at home, Lechuza Flight delivers an easy-drinking lager made for sharing with friends and family.
Capturing the Celebration
As the event photographer, it was a privilege to document the excitement surrounding this milestone collaboration. From candid moments between alumni and fans to the energy of Scrappy, the cheerleaders, and community members celebrating together, the afternoon perfectly showcased the spirit that makes both Reformation Brewery and Kennesaw State University such important parts of the North Georgia community.
These are the moments that tell the story of a brand partnership—authentic interactions, genuine excitement, and memories that extend far beyond the launch itself.
Looking Ahead
The launch of Lechuza Flight marks the beginning of an exciting new chapter for both Reformation Brewery and Kennesaw State University. As football season approaches, fans can expect to see the official craft beer of the Owls become a familiar sight at celebrations across Georgia.
If the launch party was any indication, Owl Nation is more than ready to raise a glass to the black and gold.
Event Photography in Woodstock, Atlanta & North Georgia
Looking for a photographer to capture your brewery event, university partnership, corporate activation, festival, or community celebration? I specialize in documenting authentic moments through candid, story-driven event photography for brands and organizations throughout Atlanta, Woodstock, Alpharetta, Canton, Kennesaw, Marietta, and across Georgia.
If you're planning an event and want imagery that captures both the atmosphere and the people behind it, I'd love to help tell your story.
Follow Reformation Brewery at
Website: https://reformationbrewery.com/
Instagram: @reformationbrewery
Facebook: @reformationbrewery